Exploring innovative visual communication techniques and staying updated with the latest trends in social media marketing has been my enduring passion. Over the years, I’ve expanded my portfolio and that of my clients, consistently pushing the boundaries of what’s possible. I firmly believe that the key to personal and professional growth is a combination of unwavering perseverance, consistent effort, inherent talent, and, importantly, the invaluable lessons I’ve learned from others in the field. Their stories have provided invaluable insights, inspiring me to adapt and evolve my strategies.
Education, coupled with coaching, has proven to be a potent combination, offering both fresh knowledge and essential connections that are indispensable in this industry. After years of collaborating with clients and investing countless hours in crafting valuable, organic, and sales-oriented marketing content, I’ve developed a strong desire to share my knowledge and experiences with others.
My journey into teaching began in mid-2022 when I embarked on creating a bespoke social media course for the prestigious Headmasters salon chain in London.
After a year of meticulous work on comprehensive course materials, I had the privilege of addressing a conference for Headmasters managers and directors in London, where I delivered a pre-release presentation titled “It’s All About Storytelling.” During this presentation, I delved into current trends, the psychology of sales, invaluable tools, the significance of content quality, and how it translates into tangible results. The response was overwhelmingly positive, and soon, the first dates for the full course in the showrooms were scheduled.
In August 2023, I conducted my inaugural training session in Farnham, catering to stylists and social media specialists from Headmasters’ Windsor, Cobham, and Woking salons. The comprehensive training spanned eight hours and encompassed both theory and hands-on practice. Each participant received original learning materials, essential links for further study, and a complimentary consultation to discuss their progress.